E-Commerce & Social Networking Week in Review May 5, 2012

Straight from the source, here’s what happened in the world of e-commerce, social networking and selling online in the past week:

  • Reminder: Category Changes Coming May 1st!
    As Spring continues to roll along and April comes to a close, we wanted to take a minute to remind our partners that category changes will go into effect on Tuesday, May 1st. We put together a blog post outlining this change back in March with all the relevant info, but wanted to make sure that…
  • Lulu Author & Illustrator Win Gold Mom’s Choice Award
    A few years ago, after being introduced through a mutual friend, author Elizabeth Hamilton-Guarino and illustrator Sandra Waugh decided to team up on a picture book that celebrates all art forms, cooperation, and the idea that anyone, young or old, should “let their dreams fly.” Lucky for us, their…
  • Optimizing Your RSS Feed
    For most users, generating a new RSS 2.0 feed link for your application is easy with the RSS Feed Generator on the ePN publisher portal.  Using your ePN Access credentials login to ePN portal, select Tools > Widgets > RSS Feed Generator.  The RSS Feed Generator will walk you through the…
  • See what happens when Gary Oldman directs Jack White’s live show
    The American Express Unstaged series, in partnership with Vevo and YouTube, matches a musical act with a visionary director to create a unique online experience. Previous match-ups have included Duran Duran directed by David Lynch, Arcade Fire directed by Terry Gilliam, and My Morning Jacket…
  • Sellers: Returns options to be retired, deadlines for Top-rated sellers approaching—take action now
    Here’s a quick reminder of fast approaching dates for the 2012 Spring Seller Update, originally announced in February: May 1 deadline for uploading tracking to achieve or keep Top-rated seller status To be a Top-rated seller, tracking information needs to be uploaded to eBay within your stated…
  • Latin music’s big night on Twitter
    Last night’s Latin Billboard Awards proved to be a big night for Latin music’s hottest artists, and for fans on Twitter. The conversation really took off on Twitter, both in Spanish and English — there were nearly half a million Tweets about the show, which was more than double last year’s volume….
  • Help Desk Hangouts: Getting to know Chromebooks
    Editor’s note: Each week on the Google+ Your Business page, we’re putting you in touch with Googlers and users who can help you as a business owner get the most out of our products and features.

    In our latest Help Desk Hangout On Air, we introduced you to Chromebooks — a fast, secure, netbook…

  • #OnlyOnTwitter: An authorial bonanza
    If you post to Twitter, you’re a writer in your own right. While you may not be writing novels, you’re telling your own stories 140 characters at a time. This week on #OnlyOnTwitter we have a number of posts about writers and writing. From authorial Twitter takeovers to crowdsourcing speechwriting…
  • Bahrain Grand Prix, France goes to run-off ballot, Plane crash in Pakistan
    Everyday on the CitizenTube channel (and @CitizenTube on Twitter), along with our curation partners @storyful, we look at how the top news stories are covered on YouTube. Each week we post a weekly recap of the top news stories of the week, as seen through the lens of both…
  • eBay Motors Fuelling Motor Enthusiasts Passion at the 2012 BTCC Championships
    If you count yourself as one of ePN’s army of petrol-heads, then you may have already spotted one of 3 turbo-charged BMWs competing in this year’s British Touring Car Championship (BTCC) sporting eBay Motors’ colours. If not, maybe you just saw a blur of red, blue, yellow and green trailing with a…
  • Matt Cutts Breaks Down Google Search
    One of the most popular topics on the ePN blog with our partners is search optimization. Site owners are always looking for ways to optimize their web properties with Google in mind to gain that competitive advantage.

    This week, Google’s Matt Cutts posted a video that breaks down exactly how the…

  • Free eBay Fixed Price Listings – April 26th – 28th
    List Fixed Price Items for Free on eBay for the next three day! This includes 3, 5, 7, 10, or 30 days, or Good ‘Til Cancelled listings and applies to eBay, eBay Motors and even eBay Canada! The downside is that if you selling limits (recently discussed in eCommerce Bytes), you won’t be able…
  • Innovative Ways to Leverage eBook Technology
    Only “print” your book with Lulu? You could be missing out. According to Reuters, one-fifth of American adults read an eBook last year, with the number surely to keep rising over the next few years. As readers move away from print, the electronic realm can become a lucrative option for…
  • Hack Week: Efficiency edition
    We love Hack Week so much that we’ve been doing it once a quarter, and this time, the week’s theme was efficiency. For five days, we suspend all but the most critical projects to focus on building out new ideas and tools. Engineers and others from across the company self-organize into teams around…
  • More to discover on our latest iPhone, Android apps
    Today you can download new versions of Twitter for iPhone in the App Store and Twitter for Android in Google Play. These updates make it easier to find out what’s happening on Twitter with improvements to discover, search and notifications.

    Discover
    The Discover tab helps you find interesting and…

  • Google Apps keeps music companies humming
    (Cross-posted from the Official Google Enterprise blog.)

    Music is a huge part of our culture at Google, and I’m really excited that the music festival season is just getting started. If you were at Coachella (which we livestreamed on YouTube this year) or have plans to go to go to another…

  • STRskillSchool is April’s YouTube Partner On The Rise!
    Please join us in congratulating Steve Roberts from STRskillSchool! He is YouTube’s “On The Rise” spotlight partner for April and is featured today on the YouTube homepage.

    Based in Suffolk, England, Steve has 14 years of coaching experience in a variety of sports, but is most passionate about…

  • Three days only! All sellers can list Fixed Price for FREE, April 26-28!
    Amazing news! From April 26-28, all sellers can list up to 5,000 items in the Fixed Price format for FREE. Pay zero insertion fees, even for your high-ticket items. Listing in Fixed Price is a great way to catch buyers who need their items fast, so if you’ve never tried this format, there’s never…
  • Lulu One-Click Publishing Launches with Google Drive
    From Collaboration to Published in Just One-Click with Google Drive Lulu Fans, We’re happy to announce the new Lulu One-Click Publishing App available through Google Drive.  This new app, available for download in the Google Chrome Web Store, makes it so anyone with a Google Drive account can…
  • Música en Miami
    Thursday night, Telemundo is bringing you one of the hottest parties of the year: the Latin Billboard Awards, celebrating the best in Latin music. Whether you’re a fan of pop, tropical, Mexican, or rhythm music, be sure to tune in to watch the performances, cheer the winners and (of course) see…
  • Tips for creating high quality sites
    We receive a lot of questions from publishers wanting to know best practices to grow your businesses with AdSense. While there’s no one right answer, our advice continues to be to focus on creating high quality content and delivering the best possible user experience on your websites. Here are some…
  • America’s Got Talent YouTube auditions are back!
    People discover amazing talent on YouTube every day, and our friends at NBC’s America’s Got Talent are back for a third year to celebrate that. Starting today if you’re in the US, you’re invited to submit an audition video for a spot on America’s Got Talent to compete for the million dollar grand…
  • Selling your items on Amazon is all in the “Details”
    Today, I wanted to highlight one of the most confusing aspects for merchants beginning to sell on Amazon, particularly if they are coming from the eBay world. Amazon is product-centric, eBay is typically item-centric. On Amazon, a product will typically have one page and you “hang” your items off…
  • ePN TV: Ebony Tan Talks Mother’s Day Promotions at eBay
    This week ePN’s Saquib Pasha is chatting with Ebony Tan of the Seasonal Marketing Team about what eBay has going on to promote Mother’s Day. I’ll warn you in advance – there’s LOTS of cool stuff happening!

    eBay has several social media programs that celebrate Mom and give your site visitors a…

  • Sellers: USPS® First-Class Package service to be reclassified from Expedited to Standard—take action now
    As announced in February, USPS® First-Class Package service will be reclassified from Expedited to Standard starting the first week of May. This change—based on historical data which shows that First-Class Package service fits the Standard, not Expedited delivery window—will set the right…
  • “modJOBS” is back! Get revved up for round two of eBay Motors’ original video series on vehicle customization
    Back by popular demand! “modJOBS” returns—this time with a new host, a new celebrity bike-builder, and a new grand prize: a Yamaha V Star 950 cruiser! Tune in to eBay Motors “modJOBS2” and follow the transformation of a Yamaha V Star 950 cruiser into a one-of-a-kind custom bagger over eight…
  • Introducing the Google+ Share button
    (Cross posted to the Google+ Developers Blog)

    When your visitors come across something interesting on your site, sometimes you want to encourage a simple endorsement (like +1). Other times, however, you want to help visitors share with their friends, right away. Today’s new Google+ Share button…

  • Bestselling Author Kevin Powell Comes to Lulu
    Author your vision, Live your purpose with Kevin Powell Author Kevin Powell stepped off the stage into a packed room of over 700 people after finishing his keynote speech in Raleigh, North Carolina last February.  He didn’t leave until he had personally spoken to every single attendee who had come…
  • Is Copious the Next Trend in Shopping?
    A couple of weeks back we did a blog post about the rise of Pinterest in the social media ecosystem. Today, I read an article about a startup called Copious that uses Pinterest, as well as Twitter and Facebook, to help users create a customized storefront that updates inventory dynamically based on…
  • Happy Birthday, Shakespeare!
    William Shakespeare turns 448 this week. It’s the dream of every writer that 448 years in the future, when people are reading whatever version of eBooks exist then (mind-books?), that they’ll still be poring over the words you wrote so far in the past. It’s a long-shot, but even…
  • Reduce, Reuse, Recycle and…Re-think
    (Cross-posted from the Official Google Enterprise blog.)

    There are about 9,000 community curbside recycling programs and 3,000 community composting programs in the United States. I’ve been recycling since I moved to California in the 90′s, and in the U.S. we’re lucky that many communities have…

  • Mobile Mondays: Going Mobile – Why FindTheBest went mobile
    For our second post in the Mobile Mondays series, we’ve invited Grace Nasri of FindtheBest to share her company’s experience in going mobile.  Read last week’s post to learn about setting mobile goals.

    Mobile is rising at a rate much faster than any other technology to date. Last year at…

  • Helping your business play big on YouTube
    With a global audience of 800 million monthly visitors to YouTube, every day can feel like you’re advertising in the Super Bowl, and one video can launch a business. To celebrate a growing number of businesses that have grown with YouTube, we are introducing our first-ever class of YouTube…
  • Helping every business play big on YouTube
    When Paul Eichen of Rokenbok Toy Company noticed that specialty toy shops were shuttering their doors, he started looking for a new way to introduce customers to his construction toy sets. Paul filmed and uploaded his first video to YouTube, and now it’s become his most effective form of…

Selling online since 1997, Hillary is the author of Beyond Amazon, eBay, and Etsy and The Trading Assistant’s Assistant. She is also a niche blogger, fiction writer and bestselling playwright when you aren’t looking. You can connect with Hillary via social media using any of these links:

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