Browsing the archives for the Overstock category

Five quick & easy ways to get buyers into your online store

So maybe you took the summer off or maybe sales have just stagnated a bit lately. Either way, you need to get buyers back into your store to buy some of that great merchandise you have in there and start to kick off the holiday sales season. But how do you get buyers through your [...]

Why your online store needs a return or exchange policy (even if you really don’t want to offer one)

eBay instituted a policy this week that requires all sellers to specify a return policy on every listing. While most stores still leave the decision to have a return policy up to the sellers and don’t require it, no matter where you sell, you should have a return policy.
I used to teach a workshop for [...]

Using PayPal Gift Certificates with your website, eBay, Bonanzle, Etsy, webstore, blog etc

I was having a conversation with The Savvy Seller on Twitter about gift certificates and when I was talking to her about PayPal Gift Certificates, I realized that I had totally forgotten they existed! Gift Certificates have always been a bit hidden on the PayPal site so I wanted to do a quick overview on [...]

Editorial: Bonanzle has a long way to go to become the eBay killer

Bonanzle was getting big buzz yesterday so I decided to try it out for myself. Just like any of the new auctions sites, a few people immediately twisted up their panties and decided it was the ultimate eBay killer.
Let me kill the suspense for you right off the bat. While there are a few things [...]