Shorten & simplify your item listing text for the TL; DR generation of buyers
This is post 23 of 23 in the series “eBay Marketing Makeover” Simplify your terms and...
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Category: Customer Service & Bettering your Business
It’s true! A good return policy is a marketing strategy that courts word of mouth
This is post 22 of 23 in the series “eBay Marketing Makeover” Create a generous return...
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Good customer service means more word of mouth, sales and repeat buyers
This is post 21 of 23 in the series “eBay Marketing Makeover” Set up a good...
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Nothing says unprofessional like spelling & grammar mistakes in your eBay store
This is post 19 of 23 in the series “eBay Marketing Makeover” Proofread everything...
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Use the power of writing voice to speak directly to your ideal customer
This is post 18 of 23 in the series “eBay Marketing Makeover” Reevaluate and rewrite...
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Give your eBay selling or store a memorable logo and avatar for visual consistency
This is post 17 of 23 in the series “eBay Marketing Makeover” Create a standard logo...
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A Tale of Two FAILS: PayPal & Teapplix compete for worse customer service ever (Teapplix “wins”)
I don’t like to have to put companies on blast. I hate that we live in a world where the...
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Making the best of bad feedback
No one likes getting bad feedback, especially the annoying kind. From buyers with unrealistic...
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Designate a business phone line for more professional client contact
This is post 41 of 45 in the series “Sell Their Stuff” Does your SA business need a...
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The benefits of having a PO Box or other Locked Mailbox for your business
This is post 40 of 45 in the series “Sell Their Stuff” Now that sites like eBay limit...
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Good customer service is a selling point that can distinguish your services
This is post 39 of 45 in the series “Sell Their Stuff” Features and Upgrades...
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On corporate stubbornness, stupidity & how the expert knows better than the copycat
A while ago, I was working as a third party service provider for a big company. I was offering a...
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About The Whine Seller
With two decades of ecommerce experience behind her, author Hillary "The Whine Seller" DePiano would never claim to be an expert on selling online but she's sure put in enough hours to play one on TV. Read more...
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